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Quick Summary
Updated
Creating Progress teaches the Jobs to be Done framework to help you understand why customers actually buy. Members are business leaders trying to nail product-market fit and messaging, with all six reviews praising the community's insights and Martin's leadership. It's free to join on Skool.
Great community for product people that want to understand their customer
Written by the community owners
Help you understand how to make people buy your stuff. Deeply understand your customers decision making processs and use it for: - Optimized messaging - Perfect product market fit - And systems that make success in your business reliable
Adjust the numbers to match your situation
96% less than a 1-on-1 coach
You'd save $2498.00 per month vs. 4 hours/week of coaching
At 4 hours per week, Creating Progress costs $5.77 per hour. A comparable online course costs $25.00/hr, a 1-on-1 coach costs $150.00/hr, and a mastermind group costs $25.00/hr. The annual cost is $1200.00, a fraction of what a single coaching session would cost.
Friendly, helpful, honest, strategic

I am Martin and I run a strategic customer research agency. We help companies that are sick of building stuff no one wants. That's why we started this community (Creating Progress), so that more people can create products and services that people actually love. I have worked 18 years in building products people love and I am sharing what I learned.
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Across 6 reviews, Creating Progress holds a 5.0 out of 5. The numbers speak well for it. 100% of reviewers would recommend it to someone in a similar spot. The biggest themes across reviews are expert knowledge and transformation & results. Members keep coming back to those two things.
I was having some problems finding my customers, but Martin made me realize that I wasn't having problems with that, I was having problems with my thoughts. I won't give away his secret (he gave me a gold nugget), but I will say that his method basi...


I joined through a recommendation and I have to say that this community is just fabulous. You get top-notch content, it is very well facilitated and most of all you learn a lot about about your customer, positioning yourself and your offerings and ho...
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Creating Progress is a business community on Skool with 6 verified member reviews and a 5.0/5 rating.
Creating Progress Has Been Super Helpful!
From Interest to Intent, With Trust
Great community for product people that want to understand their customer
This community is focused on Jobs to be Done and the question how to convince customers to switch to your Product. Run by the most proficient JTBD experts I know.
3 found usefulChat with our AI concierge
Creating Progress Has Been Super Helpful!
Gotten some really unique perspective and great insight from Martin at Creating Progress!
From Interest to Intent, With Trust
This community helped me see sales and customer understanding through a much more precise lens. The discussions improve how you qualify, how you message, and how you move from interest to intent, while keeping a human and trust-based approach. If you are serious about understanding what your customers truly want and turning that into clearer offers and better decisions, Creating Progress is worth your time.